“For me, the photograph is raw material: not an end but a beginning” says donating photographer John Borchard, who goes by JB. Images from his series of Venice Windows and Scenes of Fogs and Mists are often described as calming, something many of our agencies look for in the art they select.
When asked about these two series, JB shared with us that “psychiatrists use them in their offices to subtly open clients to the alternatives of open vs. closed (doors and minds); They have been popular in hospital settings where clients receive bad news; I have hung a large series in the permanent collection of a large mental health center’s client areaâ€¦ The Art Connection has been responsible for most of my institutional placements over the last decade-plus.”
Sixty photos from JB’s Venice Windows and Scenes of Fogs and Mists series have provided a welcoming, calming effect in 36 agencies since 2003. Sixty-five of his artworks have been placed since his first donation and in October 2013, JB donated 49 additional photographs to our portfolio.
The recent donation made him the newest member of our “100 Club”, having donated a total of 105 photographs to our portfolio. Our staff is continuously amazed by the generosity of our donors, even if they offer one work of art. The handful of artists who donate artwork by the 100’s is so humbling.
“I guess I am rather a peacenik,” says JB, “not appreciative of the thrills of interpersonal conflict, and my work reflects that.” In our opinion, so does his generosity. JB has also been an asset to The Art Connection by helping us with various IT and web projects and by co-hosting the Artist BBQ each summer with his wife, painter Marian Dioguardi.
“I want my art to transport you into a place and perhaps into a time,” JB says. “My images are created to intrigue you into their space in a different way every time you visit them. A sense of peace and tranquility is my aim.”
Visit http://venicewindows.com/venice/ to see more photography by John Borchard.